case studies

Read about four members of SecureHealth's highly successful sales team.

All come from very different backgrounds, but all share a passion for their businesses and the determination to succeed.

In July 1992, I was working in my Dad's dry cleaning shop when a salesman walked in with a view to selling us a private medical insurance policy. I didn't know it then, but this man would in the future, become a founding director at SecureHealth. While my father signed the application forms, he asked the salesman if there were any jobs going at the company. The reply came that there might be a vacancy as a telephone canvasser, and I was offered the opportunity to come down to the office for an informal chat with the team. I took the job, and straight away started earning a decent living, earning commissions from my sales, and generating what must have been tens of thousands of pounds worth of business, all the time gaining an excellent grounding in the workings of the medical insurance industry. It was a wonderful job to have - I really enjoyed talking to new people every day and my colleagues were a pleasure to work with.

When the opportunity came for me to become a fully-fledged agent for the newly-formed SecureHealth in April 1996, I didn't need to think twice. The health insurance plan which we bought all those years ago has paid out nearly £350,000 in medical bills, so I certainly didn't need any convincing as to the inestimable value of having a medical insurance plan. Not only do SecureHealth's products stand up well against the competition, but the plans are reasonably priced, and with my family's past experiences with private medical insurance, I could sell safely in the knowledge that every sale could result in someone's life being saved.

The Directors and management team at SecureHealth are some of the nicest, most genuine people I have ever met. They seem to take pleasure in motivating and encouraging people to perform to the best of their ability, and take even more pleasure in watching other people become successful. Many of my colleagues from my days in canvassing are now among the company's top achievers - not only as top salespeople but people who have risen through the organisation to become top management.

I now run a team of my own, and am one of the company's Senior Consultants, with two sales agents working for me, as well as a wonderfully supportive canvassing team. I've got the apartment of my dreams, with an unrivalled view of the River Thames, I've purchased the flashy car that I always wanted, and I'm running my own business - these are three things I never thought I'd achieve. I have also been away on seven of the company's overseas sales conferences and won several of the company's quarterly incentives.

Many of my clients have ended up phoning me personally to thank me for selling them a plan which has saved their family an uncomfortable wait for medical treatment. You would think that after all this time I'd be ready to move on, but I won't do so, not while I'm still at the top, because there's still plenty of scope for me to continue growing the business, and above all it still gives me a lovely warm feeling inside to know that not only am I helping my clients, but that I can earn a comfortable living doing so.

For ten years after leaving school, I worked for a jewellery company, first as an apprentice and then, for the last four years as the workshop manager. As well as teaching me a trade, I gained experience of dealing with and managing people. When the company's sales representative was off on extended sick leave, I was asked to step in and visit clients to promote our new product lines. When the salesman returned to work, I went back to workshop management. But my success in selling, albeit for a short period in time, gave me an appetite for sales and I spent the next few months planning for a career change.

A friend of mine who worked for SecureHealth recommended the company to me, praising the ethics of the organisation and the earning potential of selling private medical insurance. Having never been self-employed before I was nervous and apprehensive about leaving my secure employment and going on my own.

My fears were totally groundless, I received so much support and encouragement from everybody connected to the company that I knew straight away that I had made a wise decision. I had to sit a number of exams, which I passed with flying colours and started to work as a self-employed sales consultant for SecureHealth.

During the first six months, I learned by listening to those consultants who had already achieved success and by following their examples, I soon started to achieve my own rapid success. By the end of my first full year, I was one of the top producers for SecureHealth and was rewarded with a trip on a Royal Caribbean Cruise in June 2002 with my partner and 25 other successful SecureHealth agents and their partners. In my second year, I qualified once again for the overseas conference, which was held in a 5 star deluxe hotel in Portugal. I have since become one of the top sales agents within SecureHealth, running my own business under their umbrella, and regularly attend the overseas conferences and receive regular prizes.

Despite my initial reservations about it being “too good to be true”, I can honestly say that if you listen to and follow their sound advice and work hard, a career with SecureHealth can certainly be very rewarding in every sense as I have found out.

After 25 years in the motor trade I was getting more and more despondent because the opportunity to earn a decent living was reducing week by week, so I made the decision to change my career direction.

An advertisement for a position as a sales agent with BUPA caught my eye and I joined them in July 1997. The company and the industry were certainly very different from my experiences in the motor industry, but I made the transition successfully. Just over a year later, SecureHealth approached me with an offer I could not refuse.

SecureHealth offered a wide range of products, providing comprehensive cover at affordable prices and the opportunity to set up my own business within their framework. In addition, there was the opportunity to earn significant commission and excellent prospects for my future advancement. On this basis, I grasped the opportunity and opened my own office in February 1999, together with two other top consultants from BUPA.

We were given plenty of support and training by SecureHealth and by following the successful model laid out for us, we were soon competing with other sales offices for the number one spot. The key to success for me was simple. Find out what other people do differently which makes them successful and copy them. The supportive team environment at SecureHealth makes this possible and it has certainly worked for me!

This year's target for my office is £1,000,000 worth of API and we are on track to achieve this and become the top sales office. By following the SecureHealth model, I have been able to expand my business to include ten sales agents, all working under my guidance.

I would not hesitate in recommending a career with SecureHealth to anyone. The entire management team, including the directors, are always approachable and nothing is ever too much trouble for them. They are also completely ethical in everything they do which is vitally important in the business environment in which we work. The success of the SecureHealth business depends on three main factors: the products, which really are the best in the business, affordability, crucially important in today's market, and finally, the people who work for the organisation.

As a Principal Consultant, I run and manage my own very successful and highly profitable business under the SecureHealth brand and have recruited a team to work with me and to share in this success.

If you like the idea of running your own business in one of the most dynamic growth industries in the country, working with, the most exciting and forward thinking company in the industry under their expert guidance and tuition. I would suggest that you grasp this opportunity with both hands as I did.

Since joining SecureHealth I have never looked back. I have been on many overseas conventions, received Recognition of Outstanding Achievement awards and have won many incentives, including weekends away, fabulous electrical goods and numerous bottles of champagne. I have earned more money than I ever dreamt was possible and I am living the dream of receiving a high renewal income.

I have been with the company since January 2000 and I worked previously in accountancy, I was a secretary for a while and for 10 years was a successful make-up artist.

I joined SecureHealth by pure chance. I saw an advert for tele-canvassers and, as I firmly believed in private medical insurance, I thought I would give it a go. That was the best decision I have ever made and I've never looked back.

In the beginning, I worked exclusively as a telephone canvasser of a SecureHealth agent, eventually progressing up the ladder to become a sales agent. The training and help that I have received from SecureHealth is second-to-none and is acknowledged as the best in the industry.

After 9 months, I decided to open my own office in Norwich and, like many other agents who have opened their own offices working under the help and guidance of SecureHealth, it has gone from strength to strength. I have a dedicated telecanvassing team working for me, and due to my level of success, I was able to recruit an ex-work colleague into my sales team. She also achieved success, as I knew she would. She has won a fabulous Mediterranean Cruise and numerous other rewards and incentives, not forgetting of course endless bottles of champagne! She is also earning more money now than she ever was in the beauty business.

To what do I owe my success? Hard work, a brilliant back office team and the best medical insurance plans in the industry. Nothing comes close to them for cover or cost and that, of course, is the edge that everybody wants in business. I would give three pieces of advice to anybody starting with SecureHealth. Work hard, be approachable and friendly to everybody and, most important, be honest, and ultimately everything you want will automatically happen.

Finally, if you do not know the first thing about Private Medical Insurance, don't worry. If you believe in the product and can sell ethically, SecureHealth will train you to build your own business under their corporate brand and image. The rest is up to you.